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Monetize Your WordPress Website & Affiliate Links
The Amazon Associates Account Program is one of the easiest ways to earn commissions by promoting Amazon products on your website or social media. Unlike the Amazon Influencer Program, Associates can monetize a website or blog by integrating affiliate links directly into content.
In this Amazon Associates guide, we’ll walk you through setting up an Amazon Associates account and two powerful ways to leverage your affiliate links:
- Lead-Gen PDF: A downloadable resource packed with curated affiliate links.
- WooCommerce Integration: Using a plugin to display Amazon products on your store, making them indistinguishable from your own products.
Step 1: Sign Up for the Amazon Associates Program
How to Apply:
- Go to the Amazon Associates website: Amazon Associates
- Click “Sign Up” and log in with your Amazon account.
- Provide your website URL(s) and information about your content.
- Choose your niche and product categories you plan to promote.
- Submit your application and wait for approval (typically within 24-48 hours).
Eligibility Requirements:
- You must have a website, blog, or app with original content.
- You need to generate at least three qualifying sales within 180 days to stay in the program.
Step 2: Get Your Amazon Affiliate Links
Once approved, you can start creating affiliate links for products you want to promote.
How to Generate Affiliate Links:
- Use Amazon’s SiteStripe Toolbar (visible when logged in as an Associate).
- Search for a product you want to promote.
- Click “Get Link” (options for text, image, or custom HTML code).
- Copy the affiliate link and paste it into your website content, blog posts, or social media.
Step 3: Create a Lead-Gen PDF with Affiliate Links
A Lead-Gen PDF is a great way to provide valuable content while embedding Amazon affiliate links. Here’s how:
How to Create a Lead-Gen PDF:
- Choose a niche topic (e.g., “Best Skincare Products for Winter”).
- Curate Amazon products related to your topic.
- Use a tool like Canva or Google Docs to design an attractive PDF.
- Embed your Amazon affiliate links into the document.
- Offer the PDF as a free download in exchange for an email address (to build your list).
Example: If you run a beauty blog, create a downloadable “Winter Skincare Guide” with product recommendations linking back to Amazon.
Step 4: Add Amazon Products to Your WooCommerce Store
If you have a WordPress website with WooCommerce, you can integrate Amazon affiliate products seamlessly. This method allows you to display Amazon products in your online store while earning commissions when users purchase through your links.
How to Set Up Amazon Products in WooCommerce:
- Install a WooCommerce Affiliate Plugin (e.g., “AAWP” or “Amazon Auto Links”).
- Go to WooCommerce → Products → Add New.
- Select “External/Affiliate Product” under “Product Type.”
- Enter the Amazon Product URL (your affiliate link).
- Set a product image, description, and price (optional, as pricing updates automatically in many plugins).
- Click “Publish” to add the product to your store.
Example: My client BronzedBerry lists a spray tan tent (View Here) that redirects users to Amazon while blending seamlessly with their other self-tanning products.
Bonus Tip: With Facebook Pixel and Google Analytics installed, you can retarget visitors who clicked on these products, increasing the chances of conversion!
Step 5: Understanding Amazon Commission Structure
Amazon pays commissions based on what users purchase after clicking your affiliate links.
How Commissions Work:
- Session Length: 24 hours (or up to 90 days if the item is added to a cart).
- Commission Applies To: Any item purchased within that session, not just the product they clicked.
- Payout Rate: Varies by category (typically 1%-10%).
| Feature | Amazon Influencer Program | Amazon Associates Program |
|---|---|---|
| Who Can Join? | Social media influencers | Bloggers, website owners |
| Storefront Feature? | Yes | No |
| Commission Applies To: | All purchases in session | All purchases in session |
| Custom URL? | Yes (amazon.com/shop/yourname) | No |
| Best For: | Social media promotion | Websites & blogs |
| Session Length | 24 hours | 24 hours (90 days if in cart) |
Final Thoughts
Creating an Amazon Associates account and integrating affiliate links into your website can be a powerful passive income strategy. Whether you choose to use a Lead-Gen PDF or WooCommerce integration, both methods drive traffic and potential sales.
If you’re interested in learning more about the Amazon Influencer Program, check out this guide: How to Create an Amazon Storefront.
Want to streamline this process without the hassle? Let us handle it for you! Contact us today to get started on your affiliate integration.
Bonus: Case Study – BronzedBerry’s Success with Amazon Associates
BronzedBerry successfully leveraged the Amazon Associates program by integrating affiliate links into their WooCommerce store. Here’s what they achieved:
- Product Example: Spray Tan Tent
- Monthly Traffic: Over 1.5K visitors to their site from this single product.
- Conversion Strategy: Once on the site, visitors often explored other BronzedBerry products, joined email lists, and became long-term customers.
- Retargeting: By using Facebook Pixel, they were able to remarket to potential customers who visited the page but didn’t convert immediately.
This strategy not only generated Amazon commissions but also drove engagement with their brand and increased direct sales of their own products.
