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Feeling frustrated with your website, leads and marketing? Hit the easy button with an ACE Digital solution.
The Pivot Table is not a typical digital strategy workshop. It is a high-impact, two-day session designed for founders and CEOs who are serious about unlocking growth. If you’ve ever felt frustrated by fragmented marketing, underperforming tools, or teams unclear on next steps, this is where clarity begins.
At ACE Digital, we don’t pitch marketing plans. We lead execution through strategy. That starts with The Pivot Table—a collaborative deep dive into your business model, customer journey, digital presence, and revenue opportunities. Before you show up, here’s what to expect and how to prepare to make the most of it.
What Is The Pivot Table?
The Pivot Table is ACE Digital’s proprietary digital strategy workshop session that leads directly to a deliverable called The Pivot Blueprint, a custom-built, multi-phase growth roadmap based on your actual data, goals, and market dynamics.
This is not a brainstorm. It is a structured, two-day experience where we assess:
- Your current offer suite, funnels, and conversion data
- Where your traffic is coming from, and where it’s falling off
- How your internal team, tools, and tech stack support (or block) growth
- Competitive gaps and market opportunities you may be overlooking
You’re not sitting through a slide deck. You’re working shoulder-to-shoulder with a Fractional CMO to identify what’s working, what’s broken, and how to reallocate time, talent, and tools to fuel business growth.
How to Prepare for The Pivot Table
The results of The Pivot Table are only as strong as the information you bring to the table. Here’s what we recommend gathering in advance so we can move faster and dig deeper.
Pull Performance Data
Bring current reports on your website traffic, lead sources, conversion rates, campaign performance, and sales pipelines. We’ll use this to audit your funnel, diagnose weak points, and flag hidden opportunities.
Clarify Your Growth Goals
What does success look like over the next 12 to 24 months? Whether it’s scaling a course, expanding your e-commerce reach, or improving close rates, knowing your targets helps us align strategy to outcomes.
Know Your Customer
The better you understand who you serve and who you should be serving the sharper your strategy will be. Bring what you know about your most profitable customer segments, common objections, and current churn or retention patterns.
By preparing this information ahead of time, you maximize the strategic depth and specificity of the output.
What to Expect During the Workshop
Over two days, we break down and rebuild your digital ecosystem; tied tightly to your goals. You’ll be immersed in guided sessions focused on:
Founder Vision Alignment
We extract your business vision, challenges, and priorities. You know where you want to go—we help you build the roadmap to get there.
Competitive and Funnel Analysis
We assess where your current efforts stack up against your competition. That includes SEO, ad performance, customer journey flows, and under-leveraged content or product assets.
Strategic Prioritization
By the end of Day Two, we’ve identified high-ROI initiatives you can implement now and mapped out what follows. You’ll leave with clarity, not questions.
This is a high-engagement, whiteboard-filled session designed to move fast and go deep. Our goal is not to give you a list of “best practices”—it’s to extract your vision, test it against data, and architect an execution plan you can trust.
After the Workshop: From Blueprint to Execution
The real shift happens once The Pivot Table ends and your Blueprint begins. This is not a PDF that collects dust. It’s a detailed 6, 12, and 24-month roadmap complete with project briefs, timelines, and role assignments. You’ll know what to do, who’s doing it, and when it needs to be done.
Here’s what post-workshop implementation often includes:
Project Launch
We work with you or your team to begin executing the roadmap. That might include campaign builds, funnel restructuring, or tech simplification based on the Blueprint’s recommendations.
Strategic Check-Ins
You’ll have regular checkpoints with your ACE strategist to evaluate progress, remove roadblocks, and recalibrate based on real-time data.
Continued Leadership
We don’t disappear. As your Fractional CMO, we remain involved to keep execution tight, priorities aligned, and momentum strong.
Why The Pivot Table Works
Too many founders are chasing disconnected tactics or depending on vendors who sell “solutions” without understanding the business model behind them. The Pivot Table flips that.
Research from Harvard Business Review shows that even well-formulated strategies often fail due to breakdowns in execution. Most workshops stop at planning. We don’t. At ACE Digital, strategy is only the starting point. The Pivot Table exists to bridge the gap between vision and action.
You don’t need another workshop filled with ideas. You need strategy connected to execution, led by someone who understands both the technical landscape and the CEO mindset.
That’s the difference. This is not agency fluff. This is business strategy, built for digital scale.
Ready to Stop Guessing and Start Scaling?
If your business is poised for growth but stuck in marketing chaos, The Pivot Table digital strategy workshop is your next move. You bring the vision. We bring the strategic firepower to make it happen.
Book a call to see if you’re a fit. The next stage of your business deserves more than disconnected tactics—it deserves a blueprint built to perform.
